Von Dutch History

Von Dutch history begins with cars. Not many clothing manufactures begin in the field of automobiles--but Von Dutch is no ordinary clothing designer. The elements that made pinstriped cars a radical idea in the '50s continue to be present in today's Von Dutch clothing.

The artist known as Von Dutch (aka Kenneth Howard) began with something of an industrial art--pinstriping. He essentially invented custom pinstriping, taking lines in incredible swoops, sharp angles and unexpected--sometimes intersecting--directions. While such designs don't sound revolutionary now, they were absolutely unprecedented when Von Dutch started working. He pinstriped hot rods, motorcycles--even prosthetic limbs.
Von Dutch history took a sharp turn of its own when the company that bears the man's name began to produce apparel and accessories. His trucker hats are among the most essential items in today's celebrity closet. Justin Timberlake is responsible for the "discovery" of Von Dutch, as his trucker hat ignited an explosion in the popularity of the brand.

Continuing Von Dutch History

This is an interesting moment in Von Dutch history--the man may be gone, but his influence is more keenly felt today than ever before. Von Dutch apparel is now available here at choppersapparel.com. Out of respect for the man and his vision, we offer only certified products from the Von Dutch company.

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