PLEASANTON, Calif. (June 12, 2002)
Panoptx® has introduced three new lenses to the world of eyewear.
From the pioneer in Windless Eyewear™, these long-awaited innovations
in lens technology provide optimum visibility and versatility without
compromising vision. The Spectracoat lens, Varia Plus lens and Shooter
Yellow lens all provide 100-percent UV protection and feature hydrophilic,
anti-fog, scratch-resistant coatings on the inner surface and harder
coatings on the front surface. Developed to work effectively with Panoptx’
proprietary Ocular Surround System™ (OSS™) featuring ULTRAPLUSH™
face foam, the lenses and OSS combine to provide expanded peripheral
vision and a superior shield from wind, dust, snow, debris and harmful
UV rays. Panoptx engineers lenses to offer maximum comfort and a tear-free,
fog-free visual experience unmatched in the eyewear industry.
Spectracoat Lens
Panoptx’ new Spectracoat lens is a true Day/Night lens, an upgraded
version of the existing Clear Spectra lens. This premium lens is ideal
for riding, working to boost and mute certain colors while reducing
glare from dawn to dusk. Providing the ultimate in visual protection,
quality and performance, the Spectracoat lens features a light amber
tint during the day and a clear tint at night, improving night vision
and reducing headlight glare. The high-end versatility and performance
of this lens has led the Spectracoat to be known as “a graphic
equalizer for your eyes.”
Varia Plus Lens
Varia Plus was developed using a new variachromatic formula in a new
polyurethane material. The Varia Plus adjusts tint from light copper
to a dark grey 30-percent faster and grows 30-percent darker than the
previous Varia lens. The Varia Plus also features an anti-fog coating
directly on the inside of the lens. This single lens technology increases
clarity and reduces lens distortion since an additional “anti-fog
lens” is no longer necessary. Introduced in the Convertible and
Cyclone frames, the Varia Plus lens represents a new element of comfort
and performance.
Shooter Yellow Lens
Ideal for hunters and shooters, the Shooter Yellow single lens highlights
objects during the day and at night and features an attractive yellow-colored
lens. Complete with a polycarbonate lens that increases depth perception
in all light conditions, the Shooter Yellow lens features a hard coat
resistant to scratching with over 50-percent visible light transmission,
allowing Panoptx to effectively service the outdoor enthusiast.
“Combined with the technology of the Ocular Surround
System, these three lenses areexciting representations of visual innovation
and uncompromised quality synonymous with Panoptx.” says Joel
Olney, co-founder of Panoptx. “We consistently aim to produce
superior eyewear that allows active consumers to perform at their highest
level – these lens introductions allow us to accomplish that.”
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Chris Ann Goddard, President of CGPR 781.639.4924, www.cgprpublicrelations.com
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Panoptx Rides From Myrtle Beach to Hollister
Windless Eyewear Brand Hits the Motorcycle Rally Circuit While Conducting
Sales Contest
PLEASANTON, Calif. (May 10, 2002) Panoptx® Windless™
Eyewear, a pioneer in full protection motorcycle eye gear, kicks off
the 2002 motorcycle rally season by attending five top national events
and “rallying” behind dealerships to offer a Grand Prize
Harley-Davidson in a nationwide sales contest.
Panoptx is participating in the rallies and over 175
events across the nation, including dealer open houses and H.O.G. local
chapter events. Panoptx will showcase its unique line of functional
eye gear and will provide opportunities for motorcyclists to test the
latest models, including the new Convertible. The Convertible allows
the rider to freely convert from Windless Eyewear to a casual wrap-style
sunglass by removing the Ocular Surround System™, functioning
as a convenient and easy-to-clean alternative to carrying two pairs
of glasses.
Panoptx is riding to the 62nd Annual Myrtle Beach Bike
Week in Myrtle Beach, S.C., May 13-19, where over 200,000 motorcycle
enthusiasts are expected to attend. From June 6- 9, Panoptx will travel
to the annual Milwaukee Rally located on the lakefront of downtown Milwaukee,
WI. The 79th Annual Laconia Motorcycle Rally and Race Week in Laconia,
N.H. June 10-16, is Panoptx’next destination where a turnout even
greater than last year’s 375,000 visitors is expected. Panoptx
will then tear up the road at the 55th Annual Hollister Independence
Rally in Hollister, CA, July 5-7, before finishing off with the 62nd
anniversary of the legendary Sturgis Rally in Sturgis, S.D., August
5-11, one of the top three motorcycle rallies in the country.
In conjunction with presence at the five rallies, Panoptx
is conducting a nationwide sales contest from May 15- July 7, 2002.
A grand-prize 2002 Harley-Davidson 883 Custom Sportster or $6,000 in
cash is being offered to reward employees of Panoptx Authorized Dealerships
for a great job selling the high-quality, essential motorcycle eye gear.
To enter, employees must track sales on an official Panoptx log sheet
and with every six pairs of eyewear sold, employees will receive an
entry into the drawing. The grand-prize winner of the Harley will be
announced on July 26, 2002.
“Panoptx is excited to be involved in these rallies.
It gives us the opportunity to directly interact with dealers and our
core consumer – motorcyclists,” says Joel Olney, Panoptx
co-founder. “We want to demonstrate one-on-one the functionality
and unparalleled visual performance of Panoptx gear, and how the product
delivers the ultimate riding experience.”
Panoptx Windless Eyewear Introduces New Convertible
New Removable Ocular Surround System Provides Two Pairs of Functional
Eyewear in One
PLEASANTON, Calif. (April 30, 2002) It’s a double feature! Panoptx®,
the pioneer in Windless™ Eyewear, is launching the innovative
Convertible™ model nationwide. The versatile Convertible allows
the wearer to freely convert from Windless Eyewear gear to a casual
wrap Italian style sunglass with the patent pending removable Ocular
Surround System™ (OSS™). Convenient and easy-to-clean, the
Convertible meets the needs of millions of active consumers everywhere
requiring no-compromise, multipurpose gear.
The Convertible’s filtered ram ventilation distributes
incoming air from the nasal area across the inside of the lens, where
fogging and tearing are most likely to occur. Panoptx’ Ocular
Surround System provides a superior shield from wind, dust, snow, debris
and harmful UV rays. Panoptx has engineered this innovative technology
which combines to create maximum comfort and a tear-free, fog-free visual
experience unmatched in the eyewear industry.
The Convertible model offers a wide range of functionality
by allowing the wearer to simply “pop out” the OSS (for
sunglasses) and “pop in” (for sport gear) with an easy 3-step
process. The new model also offers expanded peripheral vision and is
available in the new Varia Plus lens, a variachromatic lens adjusting
dawn to dusk, as well as Primate, Spectra and Silver Rider lenses. Rx
available in the Convertible Summer 2002)
“This launch represents a major product advancement
for Panoptx,” says Joel Olney, co-founder of Panoptx. “We
are now better equipped to meet the eyewear protection needs of consumers
at leisure and activity due to the versatility and convenience of the
Convertible.”
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